The Phi Phenomenon


From prehistoric cave paintings to modern films, art serves as a vessel for storytelling and conveying of humankind’s relationship with their environment and the concept of life itself.

Art can be viewed as an ethereal image of life, floating in the void between life and death. It can be used as a tool to depict inner states of consciousness, and to communicate feelings, ideas, stories and perceptions. Visual art is rooted in the idea of aesthetics as `perception through the senses’. As an artist, I am propelled to use sound, vision and movement to give my inner psychological experiences expression in the material world.

On my journey with experimental and digital artistic methods and approaches, I encountered and fell in love with motion pictures. This powerful tool serves the most demanding faculty of vision: the illusion of movement; by distorting, tricking and stimulating the senses. This medium can develop an intimate aesthetic language and strike up a surreal, informal dialogue between reality and fiction.

The individual rendering of each frame of an animation, and the unfolding of images over time is akin to the way perception is transformed through thought, feeling, memory, dreams and the subconscious.

 Digitally generated environments can grow, enveloping the viewer in image and sound. The processes and technologies behind the work drift out of focus, as the viewer is immersed in narrative. Motion pictures can depict mental states and render quotidian images that, like grainy pictures from memory, shape our sense of identity. Through motion pictures, our inner world can be unbound to our mortal, corporeal presence.

I continue to explore and scrutinise the technical possibilities and visual language of film and animation, to better understand their metaphysical and spiritual significance, and to invest these qualities in my work.